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Keeping your business dynamic and forward-looking is not just a matter of chasing new customers. It involves every aspect of the business operation, from marketing to product development, from administration to training, from financial management to creative thinking.
In the 11th and 12th centuries half a million pilgrims a year travelled on foot from all over Europe to Santiago de Compostela in northern Spain. In September 1992 Patrick Shanahan retraced their steps, recording his 500 mile journey in a series of photographs, some of which are reproduced on this website.
